Accelerate My Practice Blog

vi-ral [ virel ] - 1. An image, video, advertisement, etc.. that is circulated rapidly on the internet.

2. Becoming very popular by circulating quickly from person to person.

Double Rainbow. Scarlet Takes a Tumble. Kid President. Charlie Bit My Finger. David after the Dentist. You know all of these, why? Because a parent, a friend, or a single person decide to record an event that the world ended up becoming obsessed with! In the past few years we've grown even further attached to our handhelds, there are 2.6 billion smartphone users worldwide. So far in 2016 there have been a total of 224,801 million app downloads, 15 million of those downloads were of the Pokèmon Go app! To shed some more light on the situation, mobile users spend 90% of their time in apps compared to the mobile web.

With that being said, are you as a doctor mobile? Is your dental practice mobile? Are you taking advantage of the current trends in the technology world? Understanding that it might not be your thing, this may be why you're not seeing a ton of new patients, maybe this is why you're not attracting millennials.

Take a second and think, think about that one patient or family that comes into the office and always gives you and your dental team a hard time. Yah, think about Phyllis and how every time she comes in she complains about the last time she was in the dental office, and why she can't pay the bill. Ever so often we have these crabby patients that come in and throw our entire day off. How are you handling these patients? Have you and your team sat down and talked about how to handle Phyllis. Doctors, do you and your team know how to show up in these situations? Have you ever thought about how much it costs you to have a crabby patient, if you don't show up a certain way?

"When everything seems dark, it's your company's WHY that is the light to lead the way.Success starts with the WHY. Put simply, why you do what you do. When you understand that, it will guide you through the ebbs and flows of business. It will attract others that believe what you believe, both employees and customers. Simon Sinek's "Golden Circle" illustrates why a company that understands their WHY is more successful and inspires where others cannot. Like Simon Sinek beautifully said, "People don't buy what you do, they buy why you do it." So think carefully, what's your WHY?

When it comes to revenue, many dental practices haven't yet achieved their full potential. Follow these five quick and easy ways to generate more revenue for your business.

Creating a Facebook ad is a smart, simple way to harness the power of social media for your business. If you've never produced an ad before, though, don't go into the process blindly. Follow these five steps to develop a basic Facebook ad for your dental practice.