Accelerate My Practice Blog

Someday are you going to do things better? Someday are you going to lose weight, start something new, live a dream... someday? Monday and Tuesday are on our calendars four times a month but SOMEDAY is likely the most often day we experience. Someday I'll be successful, someday I'll change.... Someday. What is it that lights a fire in your heart? What are you willing to change to start a habit? Someday!!

Did you know that 50% of Americans have not seen a dentist in 2 years? Are we being the best dental health care providers when it comes to diagnosing oral cancer? The latest stats on oral cancer are women under 30! If you immediately thought it was older, smoking, drinking men you are- someday -thinking wrong!

Reflecting on the year end in your practice, have you accomplished your goals? What changes have you made? What stumbling blocks did you encounter? Did you grow a ton, yet not enjoy the way you grew? Are you where you want to be or have you ended up in a place where you don't want to be? What are your goals for next year? What do you want to accomplish?

Outlining goals allows a game plan to take place. Create a way to measure what you want and where you want to be. Ask yourself, 1) Did I hit my goal? , 2) What were my results? We all have an innate desire to grow and prosper. Without a plan, there is no direction or achievement.
Look to 2015. Does that look similar to your goals and successes of 2014? What did you want? How did you get there? And, What did you give up to reach your goal? Success rarely comes without a trade off or a sacrifice. Did you actually sacrifice something in 2014 to reach the goals you had in place? If that answer is "no," what can you do differently in 2015 to see successful changes in growth of your practice?

What is the foundation of your clinical dental philosophy? "What" "How" and "Why" do you do what you do? Is your philosophical foundation build incorrectly?

Leadership expert and author, Simon Sinek, wrote a book called, Start With Why. In this book he states that it is your right to find and amplify your passion so that you can love your job. He asserts, if you knew your "Why" that you could wake up more inspired and fulfilled by the work that you do!

Does being a dental patient advocate or provider, impact dental case acceptance?

Is it your job to worry about your patient's economics and finances? What holds you back in communication with your dental patients when recommending treatment? Do you as a patient provider; whether it be the doctor, the hygienist or the assistant, provide the information of what you see, regardless of the patient's means to restore them back to optimum dental health? Are you their advocate in the unbiased presentation of their dental treatment?

What responsibilities do we have in recommending treatment to our patients? How do we create that mindset? Too often we prejudge their finances, desires or ambitions when it comes to treatment presentation.

What is the best form of Dental Marketing?

If you answered Internal Marketing, you are on the right track. While both external marketing and internal marketing are very beneficial to the practice, statistics show internal marketing is cheaper and it builds up a better client base.